On January 12, 2018, SHB was awarded “Auto Loan Product of the Year” by the Asian Banker – a prestigious Asia-Pacific magazine in finance and banking sector in the framework of the award ceremony “Retail Financial Services of Vietnam”.

SHB is one among the banks which offer the best auto loan products in the market

Every year, Asian Banker magazine evaluates banks with high quality service and great reputation, especially outstanding achievements in important business areas, based on which to present prestigious awards thereto.

An impressive growth rate of Truong Hai auto loan product, the differentiation and business efficiency over competitors defined SHB’s notable performance in auto loan in 2017. As a result, the Bank had been presented with “Auto Loan Product of the Year” award in the framework of the award ceremony “Retail Financial Services of Vietnam”.

SHB has cooperated with Truong Hai Auto Joint Stock Company to support and create favorable conditions for customers who apply for loans to buy car and use for business purposes. The cooperation program is applied specifically to individual customers who buy cars at Truong Hai auto dealers with comprehensive product policy and attractive and diversified incentives.

Accordingly, customers who want to buy Truong Hai cars can apply for loans with financing value up to 90% of car value within 96 months. The car to be financed can be used as collateral for the loan itself with flexible repayment options that are appropriate for their financial conditions.

Interest rate applicable to car loan is only from 7.5% p.a

With preferential products and high quality service, only within the first 10 months of 2017, SHB’s Truong Hai auto loan products had achieved significant growth rate of 800% while disbursement amount increased by 350% compared to the end of 2016.In addition, the preferential interest rate of only 7.5% per year is considered competitive compared to the market for auto loans and suitable for many customers. Moreover, customer’s credit access will be easier with simple procedures and shorter processing time (within 8 hours). Customers’ trust is reinforced by high quality service and optimal product options thanks to the cooperation between SHB and Truong Hai.

This impressive growth has helped SHB increase market share of Truong Hai auto loan by 5 times, making it one of the Top 3 Truong Hai Auto Loan banks in the market.

Before winning “Auto Loan Product of the Year” by the Asian Banker, this product was also highly recognized by the Asian Banker and Finance (ABF) magazine with “Auto Loan Product Initiative” and “Best Retail Bank” awards to SHB. These awards affirm customers’ trust, recognition and support for SHB, which makes a firm ground for the Bank to continue offering incentive products and services and delivering increased values and benefits to customers.